WORKSHOPS AND EVENTS
June 25, 2022
Go Hoop Day
Bigger Than Sneakers & Corporate brought the Go Hoop Day celebration back to Cincinnati! This year’s festivities took place indoors for over 75 people, with our youngest hooper being 2 years old! From shooting around and full court games, to free t-shirts and music, we had a great time alongside our community celebrating the only holiday dedicated to the greatest sport ever!
April 30, 2022
Youth Basketball Mentorship Clinic
We got to partner up with NBA Player, Keifer Sykes, and his organization, the Free 10 Foundation, to host a youth basketball clinic in Indianapolis, IN. About 30 kids were able to get 1:1 mentorship from Keifer, participate in drills, and run a 5 on 5 game at the end.
January 10, 2022
BTS got to partner with Corporate, US Nike Football, and Canvaas to put on the Grail of All Tailgates, leading up to the 2022 College Football National Championship. As part of the festivities, we invited 4 Indianapolis nonprofits that serve youth in the community to test their football knowledge!
December 12, 2021
Jessie Bates III
Single Moms’ Initiative
We spent the entire weekend alongside Jessie Bates III and Rise Sports Advisors for Jessie Bates’ Single Moms’ Initiative. For him to use his story as a foundation to give to others is truly inspiring. What a great weekend with such an amazing group of families.
“Free Lunch” Giveaway
James Whitner told us a story through the release of the Social Status “Free Lunch” Dunk and we wanted to follow through with that storytelling in our communities. With the help of Corporate, we were able to give pairs to students in the Cincinnati & Indianapolis Public School Districts. These kids are our future and we want to support them in the best way that we can.
July 25, 2021
BIGGER THAN SNEAKERS
February 27, 2021
Powered by Puma, BTS was able to host a Social Justice Leadership Workshop for the kids of the Greater Cincinnati YMCA. With the workshop led by the National Underground Railroad Freedom Center, students had an educational and interactive experience that combined historical consciousness, social justice, and creative design for students during Black History Month.
December 18, 2020
From December 4th to 18th of 2020, BTS collected shoes in excellent & new conditions to donate to our friends over at UpSpring! We were able to collect over 300 pairs of shoes that were given to kids in the Greater Cincinnati and Northern Kentucky Areas experiencing homelessness.
June 23, 2018
GO HOOP DAY
On June 23, 2018 Bigger Than Sneakers will be showing out in support of Go Hoop Day with a youth basketball clinic. Go Hoop Day is the first and only holiday dedicated to the greatest sport on earth. Pre-registration at biggerthansneakers.org, onsite registration available, children under 18 must be registered by an adult.
May 18, 2017
With over ten years of marketing and brand development experience, entrepreneur Rick Williams applies a visionary approach to business and understanding of the psychology of why buyers buy, how to grow a retail space into an iconic brand and market-trend analysis. Co-owning Burn Rubber Sneaker Boutique in Metro Detroit has provided Williams with the business acumen and marketing experience necessary to survive in business. Williams created the Distinct Life originally as an outlet for his creative ideas, it has since developed into an agency that provides creative services for brands to connect with their audiences by helping them find their authentic voice. From the beginning stages of logo development and social media strategies and campaigns to more complex workings of photography and special project development. Through research and consumer analysis, the Distinct Life helps companies find what the consumer is saying or not saying about their brand. Creating a narrative is an essential part of how Williams develops brands and helps them connect to their consumers. Companies choose the Distinct Life because of its authenticity and understanding of building relationships. His portfolio includes collaborations and projects with major companies such as New Balance, Saucony, Reebok, JanSport, Bicycle Playing Cards, New Era, Mitchell and Ness, Puma and Beats by Dre.
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